5 Strategies To Grow Your Instagram

Instagram offers a unique opportunity to drive traffic towards your writing.

I started Perceive More! in mid-January because it seemed like the most logical step for me to take in growing my online writing presence. When I started the publication, I questioned what would be the best social media platform for me to advertise my pieces on. Twitter and Facebook seemed like good choices because they offered the ability to write posts where you could link the pieces below but they didn’t seem like platforms where I could quickly grow. I decided to create an Instagram account for my publication with the hope that I would quickly gain a following and easily find others to follow. The first couple of weeks I saw little traction, outside of friends and family, until I started to implement a few strategies that have allowed me to consistently gain 50–60 new followers per week.

Interact with Accounts

When you first start off on Instagram, you need to interact with the accounts you want to follow you. You can’t just spam a user’s account with likes. You need to comment on their pieces, view their stories, and IM them about their page. You want to let them know that you find their work engaging and thought-provoking. People are far more likely to follow you back if they know you…